The bookmaker atlas
Bookmakers by country, on one globe
Bookmakers differ from one country to the next, because a betting licence is local. Every country has its own list of betting sites, with the licence a brand holds there, the bonus it advertises and the payment methods it takes.
- Licence statusRead from each regulator’s register
- Bonuses and paymentsAs the operator publishes them
- Dated sourcesRegulator registers and operator pages, with dates
Betting sites by country: pick yours
Betting sites by country, grouped by continent. Each country page lists the bookmakers that take players there, with licence status, products and the offers they publish.
Longest lists
Bookmakers in Australia
Northern Territory Racing and Wagering Commission
- Listed
- 23
- Documented
- 21
- Licensed
- 21
Unibet, Ladbrokes, BetBuzz
Bookmakers in Kenya
Gambling Regulatory Authority of Kenya
- Listed
- 23
- Documented
- 13
- Licensed
- 0
Stake, 22Bet, SportyBet
Showing 18 countries
Bookmakers in Europe
8
Bookmakers in CzechiaEastern Europe17
Bookmakers in DenmarkNorthern Europe19
Bookmakers in FranceWestern Europe19
Bookmakers in IrelandNorthern Europe24
Bookmakers in ItalySouthern Europe20
Bookmakers in NetherlandsWestern Europe13
Bookmakers in SlovakiaEastern Europe9
Bookmakers in United KingdomNorthern Europe28
Bookmakers in Africa
4
Bookmakers in the Americas
4
Bookmakers in Asia
1
Bookmakers in Oceania
1
No country matches that filter.
International bookmakers you meet in more than one country
International bookmakers publish an offer in many countries at once, often under a different licence in each. These are the brands listed in the most countries.
Compare bookmakers in two countries
Set two countries side by side: the bookmakers listed in each, how many hold a local licence, who regulates betting there, and which brands appear in both.
- Region
- Northern Europe
- Brands listed
- 28
- Documented offers
- 22
- Locally licensed
- 28
- Main regulator
- UK Gambling Commission
- Products
- Sportsbook, Casino, Live casino, Poker, Exchange
- Region
- Australia and New Zealand
- Brands listed
- 23
- Documented offers
- 21
- Locally licensed
- 21
- Main regulator
- Northern Territory Racing and Wagering Commission
- Products
- Sportsbook, Horse racing
Gambling regulators and the registers they publish
A betting licence is local: it comes from the regulator of one country, state or province. These are the registers with the most listed brands.
UK Gambling Commission
United Kingdom
- Brands on its register
- 28
Gaming Commission of Ghana
Ghana
- Brands on its register
- 18
iGaming Ontario / AGCO
Canada
- Brands on its register
- 16
Danish Gambling Authority (Spillemyndigheden)
Denmark
- Brands on its register
- 16
ADM
Italy
- Brands on its register
- 16
Autorite nationale des jeux
France
- Brands on its register
- 15
Lagos State Lotteries and Gaming Authority
Nigeria
- Brands on its register
- 15
Czech Ministry of Finance
Czechia
- Brands on its register
- 14
Northern Territory Racing and Wagering Commission
Australia
- Brands on its register
- 13
Gaming Board of Tanzania
Tanzania
- Brands on its register
- 13
Kansspelautoriteit
Netherlands
- Brands on its register
- 11
MINCETUR / DGJCMT
Peru
- Brands on its register
- 11
Revenue Commissioners
Ireland
- Brands on its register
- 10
Gambling Regulatory Authority of Kenya
Kenya
- Brands on its register
- 8
Slovak URHH
Slovakia
- Brands on its register
- 3
Lotería de la Ciudad de Buenos Aires (LOTBA)
Argentina
- Brands on its register
- 2
Betting odds formats around the world
The same price is written three ways depending on where you bet. Type the decimal odds and a stake to read it in every format.
Decimal odds
Stake times the odds is your total return, stake included. Standard across continental Europe, Africa, Latin America and Australia.
Fractional odds
Profit over stake: 6/4 pays 6 for every 4 you bet, plus the stake back. The default in the United Kingdom and Ireland.
American odds
Plus is the profit on a 100 stake. Minus is the stake needed to win 100. Used by sportsbooks in the United States.
Bookmakers by country: common questions
What is a bookmaker?
A bookmaker is a company that sets odds on sports and other events and accepts bets at those odds. Online, the same business is usually called a betting site or sportsbook. Many also run a casino, poker or a betting exchange, and each country page shows which products a brand offers there.
Why are bookmakers different in every country?
Betting is licensed country by country, and in some places state by state. In regulated markets a brand needs a local licence, and often a separate website, for each country it enters, so the list for Germany looks nothing like the list for Nigeria. Local brands that never left their home market fill the rest of each list.
What does “documented offer” mean?
It means the operator itself publishes a product or service for that country: a local website, terms that name the country, payment methods in the local currency or a country bonus page. A “register entry” means the brand appears in the regulator’s register. The two are shown separately because a licence and a live offer are not the same thing.
What does “no local licence listed” mean?
It means no entry for the brand was found in that country’s register, or the country does not publish one. It says nothing more than that. International brands often operate under a licence from another jurisdiction, which is listed on the brand’s page when the operator states it.
Can I open an account with a bookmaker from another country?
It depends on where you live, not where the bookmaker is based. Betting sites usually ask for your country of residence when you register, and many accept customers only from the markets they serve. The page for your country lists the brands that take players there.
Who regulates bookmakers?
A national gambling regulator in most countries. In federal countries such as the United States, Canada, Australia and Nigeria, states or provinces issue licences of their own, so a licence there covers one state or province rather than the whole country.







